Answers
Named in the answer, with sources.
AI search optimization (GEO)
AI search
Be the answer when customers ask an AI assistant.
What it is
Updated
GEO, or generative engine optimization, makes your business easy for AI assistants like ChatGPT, Gemini, Claude, and Google's AI answers to understand, trust, and name. The work is plain: the same facts everywhere, a business facts page, structured data, answers to real buyer questions, and regular checks on what assistants say about you.
- What it costs
- From $2,500 / mo. Monthly retainer. The fixed monthly number depends on scope, and retainers start with a minimum term of 3 to 12 months. No placement promises at any price.
- All pricing
- How long it takes
- Work starts with an audit and a written plan, then the fixes ship and get checked. After that it is ongoing monthly work. AI answers change from one ask to the next, so we measure over time instead of promising a result.
- Who it is for
- Businesses whose customers now ask ChatGPT or Google's AI who to call.
- What you get
- An audit of how assistants and search engines read your business today
- Your name, services, area, and hours stated the same way everywhere
- A business facts page for people and AI alike
- Organization, service, FAQ, and breadcrumb schema, tested so it validates
- FAQs, comparisons, and pricing pages written so an assistant can quote them
- A list of the questions customers ask assistants about your trade, answered on your site
- Regular checks of what assistants say, with wrong facts fixed at the source
01
They search, then summarize
Assistants with web access run searches, read a handful of pages, and write an answer from what they read. Slow, blocked, or vague pages are not in the set they read.
02
They need facts they can verify
Name, services, area, and hours. When the same facts appear on your site, your Google profile, and directories, an assistant can state them. Conflicting facts get dropped or hedged.
03
They lean on what others say
Reviews, directory listings, local press, and mentions on other sites show that a business is real and active.
04
They quote clear answers
A page that says what you do, who it is for, what it costs, and how long it takes is easier to lift than a slogan.
05
Answers change
The same question can get a different answer tomorrow, in another city, or from another assistant. That is why we check over time and never promise placement.
GEO vs SEO
They overlap more than they differ. The full SEO vs GEO comparison goes deeper.
| SEO | GEO | |
|---|---|---|
| Goal | Rank in regular results and the map | Get named and cited in AI answers |
| Where it shows | Google and Bing results, the local map | ChatGPT, Gemini, Claude, Perplexity, Google AI answers |
| What it reads | Pages, links, your Google profile, reviews | The same, plus how consistently your facts appear across the web |
| Main work | Technical fixes, service and city pages, profile, reviews | Consistent facts, a facts page, schema, quotable answers, mentions |
| How it is measured | Rankings, clicks, calls, and forms | Mentions and citations in answers, checked over time |
| Shared base | Crawlable pages, structured data, a well-kept Google profile | Same |
Facts
One page of facts about you.
Profiles
The same details everywhere you appear.
Pages
Pages written to be quoted.
- 01
The same facts everywhere
Your name, services, area, and hours stated the same way on your site, profiles, and directories.
- 02
A business facts page
One plain page that says who you are, what you do, and where, for people and AI alike.
- 03
Answers worth quoting
FAQs, comparisons, and pricing pages written so an assistant can lift a clear, correct answer about you.
- 04
Schema that validates
Organization, service, FAQ, and breadcrumb data added where it fits, then tested so it actually validates.
- 05
Real buyer questions
We list the questions customers ask assistants about your trade, then make sure your site answers them.
- 06
Regular checks
We check how assistants describe you and fix wrong facts at the source. No placement promises.
Pricing
Fixed scope and price before work starts.
Is GEO different from SEO?
They overlap heavily. Good SEO fundamentals - crawlable pages, structured data, consistent facts - are most of what helps AI answer systems too. GEO is the extra work of making your business easy to understand and cite as an entity.
What does GEO cost?
From $2,500 / mo. Monthly retainer. The fixed monthly number depends on scope, and retainers start with a minimum term of 3 to 12 months. No placement promises at any price.
Do you guarantee placement in ChatGPT, Claude, Perplexity, Gemini, or Google AI Overviews?
No. No credible agency can guarantee that. We build the foundations that make a business easier to understand, retrieve, and cite: crawlable pages, consistent facts, structured content, proof, and third-party authority.
What should a service business fix first?
The basics every system reads: clear service and location pages, consistent name/address/phone, structured data, a clean Google Business Profile, useful FAQs, and real proof. Those help classic search and AI answers at the same time.
Does Google need a special file like llms.txt?
No. Google has said its Search and generative AI features do not require llms.txt. The priority stays crawlable HTML, structured content, technical SEO, and useful pages. We treat llms.txt as optional supplemental documentation, not the strategy.
How do you check what AI assistants say about us?
We ask assistants the questions your customers ask, on a schedule, and record who gets named and which sources they cite. For a one-time look, our free AI visibility check runs the question through Claude and Gemini with live web search.
Which AI assistants does this cover?
ChatGPT, Gemini, Claude, Perplexity, and Google AI features all read the open web. The same foundations help all of them: crawlable pages, consistent facts, structured data, and real proof.
How long before assistants mention us?
We do not promise a date. It depends on how often assistants re-read your pages, how strong your competitors are, and how much proof exists about you elsewhere. We check over time and report what changed.